James has vast experience in creating bespoke concepts to suit a variety of health and fitness requirements. With a background in group fitness presenting and owning a fitness club, James has seen a huge shift in the demands for experience-led fitness concepts and has supported group fitness class content creation which inspire those who participate.

From the energetic and experience-led fitness studio of iconic brands such as Bamford Wellness to corporate concept creation at one of the largest renewable energy companies – Renewable Energy Solutions, James will be on hand from project start to finish. James can support:

• Creating group fitness class content and programming

• Fitness staff recruitment

• Research projects

• Location sourcing

• Equipment sourcing and supplier management